LinkedIn: Build your Personal Brand
Point
A course by user63033 surname63033 , Communication Consultant and Social Media Strategist
Joined January 2012
Learn basic tools to optimize your online presence and professional profile
Joined January 2012
About the video: Point
Overview
“I will explain what is Social Selling and, from the Social Selling Index tool, you will discover what your starting point is and give you some clues as to what your strengths are and what elements you should improve in this social network. I will also talk about some goals that you can consider.”
In this video lesson user63033 surname63033 addresses the topic: Point, which is part of the Domestika online course: LinkedIn: Build your Personal Brand. Learn basic tools to optimize your online presence and professional profile.
Partial transcription of the video
“In this section I will explain what Social Selling is, We will also see a very interesting LinkedIn tool: the Social Selling Index, that what will allow us is to see what our starting point is, See what points to improve and set goals. Go for it. Social Selling is a sales strategy in which we use Social media to find and interact with potential customers. We look for those customers mainly offering content of interest and the goal is to get leads. What is a lead? Any data from a potential client that they give us, for example, your email, your phone, You can also subscribe to our newsletter...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: LinkedIn: Build your Personal Brand
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Category
Marketing & Business -
Areas
Branding & Identity, Digital Marketing, Social Media
A course by user63033 surname63033
Núria Mañé is passionate about communication, creativity, and technology. She studied political science at the Universidad Autónoma de Barcelona and then took a 180º turn in her life to go study audiovisual communication at the Open University of Catalonia (UOC), where she also obtained a master's degree in Journalism and Digital Communication: Data and New Narratives.
Although she has many years of experience in the field of communication, she has focused solely on digital communication since 2009. One of her first professional roles was as social media manager at Globally, where she developed social network strategies and designed public relations actions with influencers. From 2011 onwards, she established herself as an independent consultant in communication and digital transformation, designing training programs, developing comprehensive communication strategies, and accompanying entrepreneurs and professionals in the process of building their personal brand and defining, launching, and consolidating their projects. She also teaches at several universities and educational centers.
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