LinkedIn: Build your Personal Brand
A course by user63033 surname63033 , Communication Consultant and Social Media Strategist
Joined January 2012
Learn basic tools to optimize your online presence and professional profile
Learn basic tools to optimize your online presence and professional profile
The Internet has changed the world of work and the way we look for a job or expand our professional connections. A presence on the world's leading online employment-centered platform, LinkedIn, and a sound digital reputation are crucial nowadays. No one knows this better than Núria Mañé, communication consultant, social media strategist, and teacher who has been working in the digital communication field since 2009. She considers LinkedIn to be an invaluable resource for learning and building professional relationships.
In this online course, Núria teaches you how to optimize your LinkedIn profile to improve your personal brand, expand your network of contacts, change jobs, improve your professional visibility, and get new clients.
If you want to delve even deeper into the world of communication and social platforms, check out her course Communication Strategy for Social Media to design a social media plan for your brand or business.
What will you learn in this online course?
14 lessons & 21 downloads
- 97% positive reviews (518)
- 15,921 students
- 14 lessons (2h 46m)
- 21 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
Develop a strategy to improve your presence on LinkedIn. Start by analyzing your profile and reference profiles before defining objectives and an action plan.
Projects by course students
Who is this online course for?
Anyone interested in improving their personal brand on LinkedIn, whether it's to expand their network of contacts, improve their visibility, get a better job, or reach more clients.
Requirements and materials
To take this course, all you need is a personal profile on LinkedIn; you can set one up with Núria if you're not signed up yet.
Reviews
A course by user63033 surname63033
Núria Mañé is passionate about communication, creativity, and technology. She studied political science at the Universidad Autónoma de Barcelona and then took a 180º turn in her life to go study audiovisual communication at the Open University of Catalonia (UOC), where she also obtained a master's degree in Journalism and Digital Communication: Data and New Narratives.
Although she has many years of experience in the field of communication, she has focused solely on digital communication since 2009. One of her first professional roles was as social media manager at Globally, where she developed social network strategies and designed public relations actions with influencers. From 2011 onwards, she established herself as an independent consultant in communication and digital transformation, designing training programs, developing comprehensive communication strategies, and accompanying entrepreneurs and professionals in the process of building their personal brand and defining, launching, and consolidating their projects. She also teaches at several universities and educational centers.
Content
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U1
Introduction
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Presentation
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Influences
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What we will do during the course
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U2
Basic concepts
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Context
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Personal brand
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Introduction to LinkedIn
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U3
Improving my LinkedIn profile
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Point
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Reviewing the profile: 1st part (1)
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Reviewing the profile: 1st part (2)
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Reviewing the profile: part 2
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U4
Moving to action
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Expanding the network of contacts_1
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Expanding the contact network_2
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Sources and content formats
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Statistics and evaluation of results
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FP
Final project
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Build your personal brand on LinkedIn
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What to expect from a Domestika course
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Learn at your own pace
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Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
displayname14537681
PlusGood course to get started on LinkedIn. In my case, I realized that mine is already well advanced but there are still aspects to improve.
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displayname13824333
PlusVery good course with very interesting topics
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displayname10654720
Hi, I have loved the course so far. I am watching it very carefully and I love the activities you have suggested. Your recommendations are very easy to understand. I will look forward to your next courses.
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displayname6550282
Very good and interesting course, coherent in content and very clear explanations.
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displayname224372
PlusI really liked it and it helped me even more to understand this platform that I always saw as unfriendly and complicated, but with these resources I now have a different vision.
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