Content Marketing 101: Boost Your Business
About Me
A course by user7312057 surname7312057 , Content Marketer and Strategist
Joined June 2021
Learn new strategies to connect with your target audience by creating engaging content that visually communicates your brand and grabs your customers' attention
Joined June 2021
About the video: About Me
Overview
“Let’s get to know each other better. In this lesson, I’ll tell you a little about me and talk you through some of the things I’ve done for world-leading brands. ”
In this video lesson user7312057 surname7312057 addresses the topic: About Me, which is part of the Domestika online course: Content Marketing 101: Boost Your Business. Learn new strategies to connect with your target audience by creating engaging content that visually communicates your brand and grabs your customers' attention.
Partial transcription of the video
“About Me Hello, welcome to my course. I'm Helena Pearce. I'm a content professional with ten years' experience in digital content marketing. In this lesson, I'll introduce myself and tell you a bit more about my work. I was born in London, where I grew up with a passion for English literature and writing. I went to university and studied English in London, Queen Mary. While I was at uni, I took up work experience for a national newspaper, researching and pending articles. At the same time, I was doing some research, and occasional ghost-writing for a Royal biographer. After I finished uni, ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Content Marketing 101: Boost Your Business
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Category
Marketing & Business -
Areas
Advertising, Communication, Content Marketing, Digital Marketing, Social Media, Storytelling
A course by user7312057 surname7312057
Helena Pearce is a content marketer and strategist from London, England. After studying English Literature at Queen Mary University of London, she went on to work as a Junior Content Editor at Amazon. After five years of working her way up the ranks, she moved on to work for Samsung as Head of Content for Europe.
In her first year alone at Samsung, she drove a 34% uplift in visits to the Samsung website, attracting millions of users, and establishing the blog as the marketing channel. Fast-forward a few more years, and she is currently Senior Web Producer for Sony PlayStation. Throughout her career, she has garnered immense experience working with industry-leading brands.
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- 12 lessons (1h 59m)
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- Audio: English
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- Level: Beginner
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