Modus - Singles Club

The brief was to show how Modus is in involved at every step in their new coffee subscription service "Singles Club". From choosing where their coffee is sourced, how they roast and quality check it themselves, package and deliver it to the customers door.
Once I saw the design they were using for their coffee labels which I loved, I based the animation around that look and feel. I did an initial quick concept mood board and they were happy to go in that direction.